Our Purpose

The purpose of this Chapter will mirror that the overall purpose of the Sport Marketing Association (SMA) as a whole. This includes bringing together industry professionals, academicians, and students in the area of sport marketing. However the primary purpose of the chapter will be focused on the student membership body. The SMA and this chapter will provide a forum for interaction and exchange of ideas, endeavors, and experiences in the field of sport marketing. The chapter will be dedicated to providing its members with the latest news, research, and information in the area of sport marketing. Furthermore, the chapter will be dedicated to providing unique networking opportunities with other marketing students, marketing academicians and marketing professionals worldwide.

Officers

• Faculty Advisor - Dr. Richard Irwin
• President - Joel Crews
• Vice President - Sam Watson
• Vice-President of Finance - Carrie Sordel
• Secretary - Kathryn O'Rourke
• Member at Large - Ryan Luttrell

The Memphis Chapter is also home to the SMA National Business Office. Carrie Sordel, a SLC Graduate Student, holds the position of the National Office Manager.

Events

October 2006

On October 19, the SMA chapter brought Charlie Chislaghi to speak on campus. Charlie’s visit included a public speaking session open to the entire university community. In addition SMA members were able to have a private breakfast and lunch session with Charlie. Members were able to talk one on one with Charlie gaining valuable insights into the sport world.

On October 21, the SMA chapter held a tailgate social event for the football game vs. Tulsa. The event was free to all SMA members with a small charge for additional guest. The event included BBQ and music from DJ Houston. A fun time was had by all!

November 2006

On November 2 several members left Memphis on their way to Denver, CO, for the national Sport Marketing Association conference. This year was the fourth year of the conference and was hosted by The University of Northern Colorado. This year’s conference allowed students to be part of a national conference that brought together sport marketing professionals from around the world. Students had the opportunity to attend sessions presented by guest speakers from a variety of sport marketing areas, attend the 2006 Student Career Day, and participate in the SMA case study competition. Current members that attended the conference were Joel Crews, Peggy Rounds, Ryan Smith, Carrie Sordel and advisor Dr. Richard Irwin. In addition to these events the SMA Chapter has monthly meetings to discuss current and past sport marketing practices. Each meeting is also attended by a local sport marketing figure, past guest speakers include representatives from the Memphis Grizzlies, Memphis Redbirds,  Conference USA and Dan Migala of the Migala Report.

Past Events

SMA Photos